Happy Birthday, Gary Dicus

Portrait of Gary Dicus in front of a rug loom

This being Gary's Birthday Month (his birthday is May 20, 1950), we decided to revisit his vision and accomplishments to remind ourselves why we are all here.

In the early 1980s Gary supported his family selling carpet. With a carload of sample books, he spent most of the week on the road visiting clients.

He discovered two things about the flooring business. First interior designers were a great customer niche, yet no one in southwestern Florida treated them any differently than any other customer. He thought that tending to their special needs would support a business. He liked dealing with designers. He put together a plan and focused more and more of his carpet business on interior design client.

Operating out of an old military quonset hut in Drew Park near the airport in Tampa, he traveled the state  and built relationships with the design community.

The second thing that he discovered was that he was that he could do a better job with a centralized location than he could being on the road four days a week. His interior designer book was growing and he developed enough confidence to chance a lease on space. Interior designers could come there and see at a lot more samples than he could carry in his car.

By 1991 he began to search for better space than the quonset hut.

At the same time he fell in love the idea of a design center, a place where interior designers could come and shop for fabrics, furniture, fixtures and floor coverings. He thought the convenience would attract more designers and everyone in the center would enjoy increased sales. 

When the following year he found the abandoned warehouse on Willow Ave. in Tampa, North of Kennedy, he was roundly criticized for even considering it.

"Everyone told him that the neighborhood would drag him down with it," said son Drew Dicus. "He was warned and warned and warned again not to do it."

But he did it anyway.

Design Center on Willow in Tampa

He signed Interiors Trading as a tenant, did the repairs (there were lots of them) and opened up in the mid-90s. The location and the to-the-trade concept has expanded ever since.

At that time, hardwood floors were coming into fashion and rugs were appearing in more houses while wall-to-wall carpet was appearing in fewer.

Gary stepped up and bought a small supply of imported rugs, a terrifying speculation at the time.

He had one wall of 6 x 9 rugs, maybe 40. It took years to build the vast inventory of full size rugs that we own today.

Rug showroom Addison/Dicus & Bailey Tampa

Still To-the-Trade Only

Many have said that with widely available Internet product availability the to-the-trade model is outmoded. We have found just the opposite.

Gary found and we continue to find that the designer community sees value in our huge selection of hanging rugs that are easy to touch and see in both showrooms. We take them down for designers and their clients to see on the floor, to walk on, to walk around them.

We are out everyday taking rugs to designer client homes where we move furniture and place the rugs where the designer and client envisioned them. And we leave them for further contemplation.

Designers still like to bring clients to the showroom and like it being a exclusive place that not just anyone can visit. They like our flexible pricing structures that allows us to quote prices to designers and their clients on the spot.

Gary established this business and literally built it from the ground up. Our goal is to maintain his high standards and build on his relationships in the design community. 

We are grateful for Gary's leadership and skills. And we are grateful to all of you for continuing to support Addison/Dicus & Bailey.

Closeouts

Tampa

Hand loomed wool carpet red/black
88-LORI-5 SARA LORI LOOM DESIGN 5 MULTI MULTI SIZE 8 X 9'10
QUALITY – HANDLOOMED
FIBER – WOOL
DESIGNER NET $1336.00
CLOSE OUT PRICE $250.00

 12-GRAPHITE  COURISTAN GRAPHITE RIPPLES SIZE 3 X 5
12-GRAPHITE  COURISTAN GRAPHITE RIPPLES SIZE 3 X 5
QUALITY – TUFTED
FIBER – WOOL
DESIGNER NET $158.00
CLOSE OUT PRICE $50.00

Orlando

32-TN134A GC SHUSTER TN-134, SIZE 9'6X11'10

 

32-TN134A GC SHUSTER TN-134, SIZE 9'6X11'10, 112.385 SF
Quality Nepal handknotted 
Fiber wool
Designer net $8091.72
Close out price.  $3500.00

 

Addison/Dicus & Bailey Close Out Policy

The best way to find out about our latest closeout is to subscribe to our newsletter.
You must have an account with Addison/Dicus & Bailey to buy one of these rugs.
The closeout offers will begin when we send the newsletter between the 20th and 30th of each month and last for 30 days.
No returns. No showings in homes.
Rugs can be picked up at the showroom, or we can arrange for home delivery and set up for an extra charge.
These are individual pieces in one size in one color.
First come, first serve.
Don't worry about storage wrinkles. We will steam them out.